zuLIVE

zuLive is home to musings from the zuCrew, photos, and generally anything that interests us. Don’t expect anything too polished, this is where we let it all out.

Dimensions: A Sprint for the Future of Android

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zu Designer, Brittany Lloy, was invited by Google to participate in a Design Sprint in San Francisco. An array of innovative Android app concepts emerged, including Safespace, designed by Brit's team as a place for survivors of sexual trauma to safely and anonymously find community and support. We asked her about her experience learning about Material Design, presenting to the Google Ventures team, and the greater benefits of applying a Google Design Sprint to your projects.

1. For those who don't know, what's a Google Sprint?

A Google Sprint is a framework developed by Google by combining many different "design thinking" methods. This framework is meant to take place over a short time span (typically 3-5 days) and helps solve problems, generate ideas, and reach your business goals,

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Petya, the Ransomware Worm

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As zu’s resident IT Specialist, I’ve had my share of queries about how the latest ransomware worm, “Petya”, might affect us and our clients. Here’s a summary of how we reacted, and how we are affected.

In short

zu and all of our hosted websites are safe and secure from this threat.

A little more detail

The “Petya” ransomware worm takes advantage of a vulnerability in older Windows computers that allows a computer to be taken over. The attacker can do this through a phishing email, or by sending a specially created signal to the computer if it’s running a build-in program called “SMB1”. This is an older file sharing protocol that is used to mount drives between computers. It targeted mostly older computers, as they were less likely to have a fix available. In the case of some very old

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The Potential of Untapped Data

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Data: humans are generating more and more of it and at an increasing rate. So much in fact, that 90% of the data that exists today was generated in the last two years alone.1 Big corporations have taken advantage of the huge value this data represents by focusing their efforts on collecting it - including intimate details of our lives. From our likes, dislikes, location, and political leanings, to our “private” conversations, data mining has stimulated a buzz around privacy concerns.

An infinite resource

I recently read two articles which provided an interesting perspective on how BIG “big data” has really become. The Economist makes the bold claim that “The world’s most valuable resource is no longer oil, but data”, and draws many analogies between the two industries. Both oil and data

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Adapting Your Bread And Butter

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Technological innovation is rapidly increasing, and the barriers to entry across industries are declining at unprecedented rates. Small and nimble teams are now able to introduce digital solutions to multi-billion dollar industries from their garage or basement headquarters. Though these startups are a major driving force of innovation, they can become sources of major concern for long-time established organizations.

These organizations often feel unassailable, believing their experience, brand recognition, historic track records, and business relationships provide all the tools they need to stymie any startup competition. As foundational as these achievements are, they are quickly eroded by the value proposition of new innovation.

Exploring different diets

No one is more familiar with

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The UX Bar is Rising

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Creating an amazing user experience (UX) is something we’re deeply passionate about. Not too long ago, we had the distinct privilege of redesigning and developing the City of Saskatoon’s website. More recently, we built the new economic dashboard for the Ministry of Economy. When your digital project is inviting, simple to use and provides an exceptional UX, it delights your customer - and that is good for business!

Clients often approach their own website and digital requirements with a degree of scepticism. Not realizing a website is more than a marketing tool, at first glance, it may appear visually and functionally acceptable. But after a better understanding of the digital landscape, you’ll soon realize that you may be falling short of what your customers expects. Because your

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