/ Overview
Made up of nearly 1,600 employees, the City of Regina is the municipal governing body responsible for providing the essential city services that Regina's 230,000+ utilize every day.
After twelve years of stagnancy, The City of Regina engaged zu to redesign the existing Regina.ca website, one that had outgrown its structure, relevancy, and accessibility no longer providing the value that elected officials had for their citizens.
/ Services
Strategy & Research
- UX Workshop & Facilitation
- User Research
- Journey Mapping
- Project Management
- Experience Principles
Experience Design
- Web Design
- Sitemap & IA
- Visual Communication
- Design System
Technology & Optimization
- Technical Strategy & DevOps
- OpenCMS Development
- API & Custom Development
/ Outcomes
/ Solutions
Built For Citizens, With Citizens
The objective was to emphasize a shift to a more welcoming, modern, and citizen-centric experience. Regina has nearly a quarter-million citizens tapping in daily to all sorts of city services, including finding public transport, paying utility bills & parking tickets, checking recycling schedules, booking recreational activities, etc.
Engaging over 1000+ citizens and government stakeholders, we combined human-centered practices and user insight to launch a beautiful platform with effortless navigation. It simplifies how residents find answers to common questions and, in the process, serves as a community facilitator — an up-to-date, reliable resource that makes life in the city more manageable.
/ Solutions
Wireframing to Launch
Design-strategy engagements provided invaluable direction for our combined teams as we created the foundation of the site through content audits, sitemap trials, information architecture, wireframing, and required technical integration. Our user-centred approach to web building ensured our team created a robust digital experience with citizens, not just for citizens.
Process and Polish
In addition to the new web architecture and redesign, zu created a comprehensive style guide. We supported our client on experience principles to help maintain design consistency — setting the City of Regina webmasters and communication teams up for self-sufficiency, consistency, and success for years to come. 6 years post-launch and the website is still serving citizens of Regina, helping them manage their lives in the Queen City.
/ Solutions
Our team truly enjoyed working zu. Their commitment to the project, dedication to user-centred design, technical expertise and ability to work collaboratively with our developers was refreshing and professional. This was a complex project due to its scale, the scope of the City’s content and the number of integrations required. The zu crew successfully delivered on time and on budget, achieved all project objectives and even fit in a little fun along the way.
Melissa Butler
Manager, Interactive Communications
City of Regina
/ Work with us
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